Vaping Amongst Young People - The Australian Lions Drug Awareness Foundation

Australian surveys show vaping by young people has increased. Young people who vape nicotine are exposed to a toxic chemical that can harm adolescent brain development (the brain continues to develop until the age of 25) and lead to dependance. There is also some evidence that vaping nicotine is associated with later tobacco use among teenagers.

Why Are Young People Attracted To Vaping?

The advertising and promotion of vaping products is illegal in Australia. However, companies can use other strategies to target youth. Social media has been found to play a role as both an information source and as a means of exposure to e-cigarette advertising in Australia. Companies are also glamourising their products to seem cool or fun and creating flavours that appeal to young people. There have been a number of studies which have found that e-cigarette flavours which give off the perception of sweetness (such as candy or fruit flavoured) may make buying and trying e-cigarettes more appealing among young people. 

"In recent years we have also seen the proliferation of shops selling enticing non-nicotine e-cigarettes and liquids with thousands of attractive flavours like green apple ice, cinnamon roll and alpha mint. These are purely recreational products that have no place in our market for either kids or adults." - Cancer Council Australia

Talking About Vaping With Young People

Are you concerned about a young person who may be vaping? Having a conversation about it might feel tricky, but it's always a good idea!

- Start with information, Approach it calmly, Don't make assumptions, Avoid judging or lecturing, Don't exaggerate, Focus on health and explain your concerns.